Originally Held October 15, 2025
Detecting and Investigating Deepfakes and Synthetic Media
Sam Gregory, Executive Director of WITNESS
Synthetic media is increasingly used in influence operations, social engineering, insurance fraud, and even job applications. As generative AI becomes more accessible, investigators and analysts must be able to detect, verify, and contextualize manipulated visuals, voices, and personas. This session explores how synthetic media is impacting journalism, human rights investigations, and OSINT workflows around the world. You’ll examine real-world case studies that highlight both successful and failed detection efforts, and learn the phases of a strong media verification process. Understand how deepfakes are created, why detection is difficult, and where current forensic techniques fall short. Walk away with strategies for integrating media verification into your investigations before false content undermines your analysis or erodes trust.
Watch the Session
